A Better Lemonade Stand #287

 💡 Insights

⚠️ EXPOSED: Tactics the Big Guys Are Using

Glen Allsopp unveils the sophisticated SEO strategies that catapult digital behemoths to the forefront of the internet in his latest quarterly report.

Content is King: Discover how AI-driven content not only fills pages but drives significant traffic and engagement.

Strategic Acquisitions: Learn about the clever acquisitions and partnerships that bolster these giants' dominance in their sectors.

Innovative SEO Techniques: Get insights into the latest SEO tactics that keep these companies at Google's top spots.

🔗 Dive into the SEO Playbook

🏪 How to Build a $10K MRR Product Studio

Dan and Sveta share how they leveraged their marketing experience to create marketing products that generate $10,000/month within a year without employees.

• Productize in Phases: Explore their transition from offering services to selling digital products.

• Side Project Marketing: Discover how they used paid upsells on free AI wrappers to expand their main product customer base.

• Thoughts: This is a prime example of what you can do without fancy coding skills or a big budget. Check out their AI wrapper course to learn how to create an AI tool that generates more leads for your main project through SEO on autopilot.

🔗 Here’s How They Built Their Marketing Studio

📈 Growing to 640K Followers in 3 Years

Explore how Kyla Scanlon went from selling cars in college to becoming a content powerhouse with over 640k followers across all platforms.

• Mastering Distribution: Learn how Kyla distributes content across multiple platforms for maximum audience reach and engagement.

• Driving Traffic with Data: Gain insights into Kyla's data-driven approach to driving traffic to her newsletter.

• Monetization: Uncover Kyla's "support this work" approach to her paid newsletter and her forthcoming book "In This Economy."

🔗 Get Kyla's Content Growth Strategy

🧰 Apps & Tools

📄 Airtable AI - Just launched - Airtable AI is an impressive AI tool for analyzing, generating, and categorizing data natively within Airtable.

I’ve been using it for the last week while integrating it into as many of my workflows as I can, and I’ve been super impressed so far.

The ability to natively create and manipulate structured data sets it apart and makes it a productivity power feature.

🖼️ Background Supply - High-quality AI-generated backgrounds for your marketing campaigns without spending hours using up your Midjourney prompts limit for the month to create the perfect visuals to support your content.

📫 Living Inbox - Get notified whenever someone mentions a specific problem in communities like Slack, email, and WhatsApp conversations to which you can respond. This is a great way to warm up your leads more efficiently instead of manually scanning community conversations daily.

📽️ Jitter - Animate your content by uploading your Figma designs or choosing from the Jitters template library to create motion content. The UI and UX are much more straightforward and cost-effective than a complex tool like Adobe After Effects.

⚽ Dora AI - Dora recently released its beta mode, which lets you design websites with advanced 3D animations without code knowledge. These complex designs could give you a visual edge in branding over competitors.

💮 Lily’s - Use this tool to summarize YouTube videos and PDFs. It's a great tool to save when taking notes from hour-long business podcasts and case studies. It also has a cool feature that generates a blog post with multiple topics based on your summarized content.

🗞️ News

🐦 Grok Is Opening to All X Premium Subscribers

Elon Musk announced that Grok will be available to X Premium subscribers this week.

• Increased Access: Grok will be available to users at $8 monthly. Currently, It is only available to Premium+ subscribers at $16 monthly. (Save 50%)

• TechCrunch Insights: According to TechCrunch, this update has come at a good time to boost subscribers, while X usage has dropped in the last few months.

• Thoughts: Following Elon’s decision to complete transparency by open-sourcing its Grok model, this latest update enhances the subscription’s value proposition to a larger audience, increasing Grok’s ability to compete with AI models on a bigger scale.

🔗 Get TechCrunch’s Insights On Grok’s Update

🗣️ OpenAI's Text-to-Voice Generation

OpenAI releases a preview of Voice Engine in action, which creates natural, synthetic voices from your audio clips.

• Limited Access: Due to possible misuse of synthetic voice, access is restricted to partners like Age of Learning to exercise greater caution before a public release.

• Benefits: I like how Voice Engine can fluently translate your voice to help your business support a global audience in their language and even help educate them if you own a content business.

• Extra Thoughts: ElevenLabs has produced excellent results using just 5-second clips for a year. It will be interesting to see how they compete and how these tools will combat scams, such as fake support centers.

🔗 Listen to OpenAI’s Audio Examples

📶 Adobe Launches GenStudio

Adobe introduces GenStudio, a marketing platform offering solutions for content creation, campaign management, and analytics.

• End-to-End Solution: Discover how GenStudio allows you to create content tailored for different channels and audience segments.

• Data-Driven Insights: Learn how GenStudio provides valuable insights into campaign performance.

• Thoughts: I see this tool reducing the manual effort in your marketing workflow and helping you create more data-driven content that resonates with your audience.

🔗 Learn More About GenStudio

🖇️ Interesting Links

🗞️ My Latest Find

Discovering additional news and insights-style newsletters to subscribe to greatly enhances the quality of my newsletter content research. With Sparkloop, I can gain access to a curated selection of active newsletter creators to subscribe to, ensuring that I find the best newsletters through their hand-vetted directory. (Link)

📲 Why You Need a Goodbye Page

Get 3 marketing examples on how to create a goodbye page that positively impacts unsubscribers, how to incorporate subtle plugs into your project, and how to gain clarity on content strategies for LinkedIn. (Link)

📧 Email Marketing

Jeff Felten has written emails for six-figure launches and high-converting email sequences. Using his experience, he shared a free 7-day course for tips on the psychology of selling to drive you more sales with email. (Link)

🥊 Claude 3 vs ChatGPT

Claude 3 and ChatGPT each have their unique advantages in specific situations. Here’s when you should use Claude 3 over ChatGPT. (Link)